Ghanaian music sensation Kirani Ayat goes hard on his music and fashion and now he’s going harder for his art.
In a video shared on President Akufo-Addo’s Twitter handle, excerpts from Kirani Ayat’s music video ‘Guda’ were used as promotion for the Ghana’s tourism industry.
Kirani Ayat who was not satisfied to see his work utilized without his assent addressed the the issue via a series of tweets which have since gone viral.
“The President of Ghana has used my video ‘Guda’ in this ad to promote Ghana. I was actively reaching out to the Ministry of Tourism in 2018/19 to use this video to push tourism in the North and got no reply, yet today it’s in an ad and no one reached out to me for permission,” he wrote.
David Nicol-Sey, the director behind Kirani Ayat’s GUDA music video, expressed his frustration at the Government of Ghana’s lack of due diligence.
View Kirani Ayat’s GUDA here:
The Ghana Tourism Authority has since issued a statement, in which they pointed fingers at SAMSAL Company Limited as the advertising firm responsible for the copyright infringement.
Kirani Ayat responded to the Ghana Tourism Authority’s position with a stance of his own.
SAMSAL, the advertising company fingered by the Ghana Tourism Authority, has subsequently replied with a statement denying responsibility for the copyright blunder.
Ghanaians and celebrities have since shown their support and encouraged the musician to sue the government for copyright infringement.
Kirani Ayat expressed his gratitude at the support he’s received in his fight for justice.
Ghana has previously marketed the country for tourism with the famous year of return initiative launched in 2019 termed a great success by the government.
You can listen to more of Kirani Ayat’s music here.