Colourful hair and afro-futuristic designers are having a huge moment in the fashion industry

Think the new phase of fashion and you wont be leaving colourful hair or flashy jewellery out of the list.

Propped up by celebrities, musician and influencers, the streetwear and afro-futuristic genre is enjoying some much-needed attention and hype in the new era.

The fashion and youth culture scene now dictates the trends of the industry, a situation which was pretty different 5 to 10 years ago when it first began.

In Braperucci Style’s latest editorial collaboration which was shot by Ghanaian contemporary fashion photographer, Mel Arthur, we explore the synergy of afro-futuristic fashion, hip-hop and colour.

Designers including VIGI Force and Jermaine Bleu are currently into production of the baggy jeans and multi-pocket shirts with ribbon swag.

In the photographer’s press notes to us, he says the editorial was “inspired by young Ghanaian fashion designers breaking through the industry one outfit at a time”.

Jermaine who started in 2015 for instance has already amassed some top clients in the industry including Maria Borges, Wavy The Creator, Efya and many others into his tribe.

VIGI Force also enjoys massive endorsement and patronage from Darko Vibes, Dance God Llyod and an endless list of young talents.

If you want to see what the future looks like then you’re already living in it.

Check it out.

Credit

Jewellery: @closetpurge

Photography: @melarthurphotog

Outfits: @jermainebleu @vigiforce

Director: @_brimah

Stylist: @ggrreeyy2.0

Models: @ggrreeyyffooxx @icharles_dj

Discover

Sponsor

spot_imgspot_img

Latest

Pause the pressure with these 5 hacks that will help you overcome anxiety.

Bills, work, health, money problems, geopolitics, and and the all-round pressures of life can be anxiety-causing agents. Nowadays, it doesn't take much to trigger...

Everything about this couple’s wedding was inspired by Kente

Most Ghanaian couples love to have a traditional kente wedding then follow it up with a white wedding which can be really expensive but...

See all the best photos from Debonair Afrik's Editors Meet Brunch party 2020

Debonair Afrik's Editors Meet Brunch has come and gone, but the stylish photos taken at the glam event will last us until the next year.

World Egg Day:Celebrating the importance of eggs for 25 years

Since the beginning of time, we have pondered over the question of who came first? The chicken or the egg? But as Ghanaian as we are, we don’t mind and can eat both mother and child at a go.

Samira Bawumia rocked a stunning blue dress to the #7forseven event as an honoree

In recognition of her noble and gallant deeds, Samira Bawumia has been selected as one of seven global honorees at Seven for 7 –a celebration by Sustainable Energy for All (SEforALL) and Ashden.