Martell, the oldest cognac house in the world, will partner with Ghanaian designer, lifestyle influencer and CEO of Brommon Bespoke, Kweku Boateng Akuoku popularly known as Brommon for the debut of Nuits De Martell at Crescendo Lounge in Twist Night Club on the 9th November 2019. Nuits De Martell, translated into English as Martell Nights, is a series of iconic nights hosted by lifestyle influencers, each representing a particular lifestyle industry.
“We are excited to partner up with Brommon for the debut of Nuits De Martell in Ghana. Brommon Bespoke is highly recognized for his ingenuity, creativity and sense of refinement which are perfectly in line with Martell’s personality. At Nuits De Martell, we will urge our guests to step out in style and discover a facet of Martell’s lifestyle !” shares John Derrick Aniaba, Brand Manager at Pernod Ricard Ghana.
Brommon will host Nuits De Martell surrounded by his closest friends to experience the unique taste of Martell cognacs. “At Martell, our brand purpose is to encourage people to unlock their audacity so legacy will follow, we believe luxury and wealth goes beyond material. Nuits De Martell in partnership with Brommon, promises to be an unforgettable experience that will leave a lasting impression on discerning and influential cognac and lifestyle enthusiasts,” adds Aniaba.
Martell was founded by Jean Martell in 1715 at the height of French art de vivre, when gastronomy, taste and craftsmanship were celebrated and enjoyed with style. These became the three pillars of the House of Martell and remain intrinsic to the Martell vision today. For three centuries, Martell has produced, exported and marketed cognacs including Martell VSOP Aged in Red Barrels and Martell VS Single Distillery which are recognized worldwide for their outstanding quality and finesse, obtained through double distillation of exclusively clear wines and ageing in fine-grained oak casks.
Kweku Boateng Akuoku is the CEO of Brommon Bespoke, a luxury fashion house with custom boutiques in Ghana and Nigeria, which specializes in making quality hand-made Italian suits for men and boasts of high-profile clientele including Bola Ray, CEO of EIB Network, Ghanaian ace rapper, Sarkodie and top politicians.